Welcome Benda to the keeway Group International Network

Through an agreement reached in 2024, the keeway Group and its network of distributors and dealerships in Italy, Spain, the UK, Hungary, Portugal, Malaysia, Indonesia, India, the Philippines, the United States, Argentina, Chile, Uruguay, and Guatemala have become strategic partners for the introduction of the Benda brand.

About Benda

Hangzhou Saturn Power Technology Co., Ltd. was established in 2016, and now it has two factories, one in the north and another in the south. It is a high-tech enterprise with first-class qualifications for the production of national road motor vehicles. It is also a provincial research and development center and a national-level "Professional Excellence and Innovation Enterprise." The company has established a digital simulation and analysis team and is equipped with the best design, R&D, and manufacturing systems for engines, two-wheel, and four-wheel vehicles.

In 2022, Keeway Motorcycles and Benda embarked on a collaborative venture, unveiling their inaugural models, the Keeway -Benda V-CRUISE (125cc) and V302C (300cc), in the Italian market. These cutting-edge models boasted state-of-the-art V-twin engines. This strategic partnership swiftly propelled Benda into the Spanish market, with subsequent expansion across Europe, Asia, North and South America.

About Keeway Group

Keeway Group has a portfolio of companies and vehicle brands across more than 100 countries, including Keeway Motorcycles, founded in Hungary in 1999. It is a shareholder and distributor of Benelli in over 90 countries. Recently, in 2024, Keeway Group acquired Morbidelli through its company MBP from Bologna, Italy. The group also includes companies dedicated to the design and development of scooters, motorcycles, bicycles, electric bicycles, and electric vehicles. As a multinational entity, Keeway Group has subsidiaries in Italy, Spain, Hungary, Germany, the United States, and China, and currently sells over 500,000 vehicles worldwide.

During 2022-2023, notably in Italy and Spain, Keeway rapidly rose to prominence in the low to mid-displacement cruiser segment, thanks to the introduction of the V-CRUISE (125cc) and V302C models, originally known as "CHINCHILLA" by Benda . This success not only strengthened the partnership between Keeway and Benda but also facilitated the global expansion of these outstanding models into other continents.

The Benda motorcycle displays a design that merges modern and classic elements to forge a distinctive aesthetic. Its robust structure, paired with a dark finish and LED lighting, casts a contemporary and technological air. The appearance of the exposed V4 engine, with a visual treatment that highlights its mechanical power, enhances the image of modernity with a hint of raw industrial strength.

2024-2025 Keeway Group is on the brink of an exhilarating launch, bringing an array of new models to the cruiser segment's mid and high-displacement category, exclusively under the passionate Benda brand in 16 countries. We're eagerly anticipating that you're within reach and ready to embrace the V-TWIN revolution with open arms. If your heart races for more information, feel the thrill of our community by subscribing to our newsletter, or ignite a conversation with us—your queries fuel our excitement. Join us, and let's ride the wave of innovation together!

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